Personal brand is just consistency in public. Everything else is a pitch deck word.
24 Agree (80%)
6 Disagree (20%)
30 total votes
Personal brand is just consistency in public. Everything else is a pitch deck word.
You missed "in front of the right audience". Consistency in front of the wrong audience is just exhausting nobody.
Disagree slightly. Consistency is necessary but not sufficient. You also need a single repeatable hook.
The pitch deck word for this is "presence" and it's the only word in marketing that's less honest than "synergy".
Consistency in public is a great minimum definition. Most personal brand consultants would charge $5k to write that sentence.