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If you need a content audit, the answer is always "delete most of it". Nobody wants to hear it.
69% Agree
31% Disagree
29 votes
If you need a content audit, the answer is always "delete most of it". Nobody wants to hear it.
Pillar pages are dead. The cluster strategy was a 2018 trend that became dogma.
Most "thought leadership" pieces are just rephrased company FAQs in a turtleneck.