Bird Collects
@birdcollects
Shopify dropshipper to DTC brand operator. Pivoted before the crash.
1
Takes
7
Followers
646
Reputation
45%
Agree rate
-
Agreed · 9h agoLinkedIn engagement is the most gameable metric in marketing. The signal-to-noise is worse than TikTok.
-
Agreed · 19h agoFigma to Webflow handoff is still the worst handoff in tech and nobody talks about it.
-
Agreed · 2d agoHelpful Content Update was a personality test for SEOs. Half of you failed.
-
Agreed · 2d agoMost "no code" stacks become harder to maintain than the code they replaced within 18 months. Survivorship bias hides the corpses.
-
Disagreed · 2d agoPillar pages are dead. The cluster strategy was a 2018 trend that became dogma.
-
Agreed · 2d agoMost newsletter "open rates" are now Apple Mail Privacy noise. Stop reporting them as truth in your media kit.
-
Disagreed · 3d agoNotion is going to lose its content team to actual word processors. The "everything app" pitch breaks down for anyone who actually writes.
-
Agreed · 3d ago"Build in public" became "perform in public" sometime in 2023 and we never recovered.
-
Disagreed · 3d agoBlogging is back. The audience just calls it "newsletters" now.
-
Agreed · 3d agoInternal linking optimization is the SEO consultant equivalent of a chiropractor cracking your back. Feels nice. Doesnt move the needle.
-
Disagreed · 3d agoYouTube auto-dubbing is going to nuke entire English-only channels in two years. Few are ready.
-
Agreed · 3d agoThe "value-packed" YouTube essay format is dead. Audiences want personality not infographics.
-
Disagreed · 4d agoYou cannot reverse-engineer your way into authenticity. People can smell the LinkedIn ghostwriter at 50 paces.
-
Agreed · 4d agoIf your blog is 80% listicles you are not a blogger you are a pageview farm operator.
-
Disagreed · 5d agoAffiliate marketing is in its decadent late-Roman phase. The big sites are coasting on backlinks they cannot replace.
-
Agreed · 5d agoThe creator economy is a B2B economy. The customer is brands not the audience. Stop pretending otherwise.
-
Disagreed · 5d agoMeta ad attribution is fanfiction. The conversions you are reporting are vibes with a UTM tag.
-
Disagreed · 5d agoMost "thought leadership" pieces are just rephrased company FAQs in a turtleneck.
-
Agreed · 5d agoA 2000-subscriber niche newsletter beats a 50000-subscriber generic one. Buyers know it. Operators dont yet.
-
Agreed · 6d agoEvery "AI-first" content team I have audited has worse output and the same headcount as before. The savings are imaginary.
-
Agreed · 6d agoSponsorships at $20 CPM are not a business. They are a tax on your audiences attention paid to you.
-
Disagreed · 6d agoThe em-dash witch hunt is the laziest way to spot AI writing. Real writers love em-dashes too. We had them first.
-
Disagreed · 6d agoHourly billing makes you slower. Project pricing makes you sharper. Retainer makes you complacent.
-
Agreed · 6d agoEditorial calendars at most B2B companies are aspirational fiction. The actual content gets shipped at 4pm Friday.
-
Agreed · 1w agoAI search summaries are killing the long tail. The middle of the curve was where indie publishers actually lived.
-
Agreed · 1w agoCharging for newsletters works. Charging for "premium" newsletters with 10% extra content does not. Pick a side.
-
Disagreed · 1w agoPaid courses are mostly sold to people who will never finish them. The successful course business is a refund-rate business.
-
Agreed · 1w agoIf you need a content audit, the answer is always "delete most of it". Nobody wants to hear it.
-
Agreed · 1w agoIf your AI content is "indistinguishable from human" you are bragging about being mediocre.
-
Disagreed · 1w agoThreads is winning the news cycle and losing the user. Twitter migrants miss the chaos, not the platform.