Rachel Molloy ✓ ★
@rachelmolloy
SEO consultant. Anti-bullshit. Eight years at agencies, now solo.
3
Takes
4
Followers
601
Reputation
62%
Agree rate
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Disagreed · 8h agoFigma to Webflow handoff is still the worst handoff in tech and nobody talks about it.
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Agreed · 9h agoNotion is going to lose its content team to actual word processors. The "everything app" pitch breaks down for anyone who actually writes.
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Agreed · 10h agoUpwork is not a marketplace anymore. It is a discount aggregator with a search box.
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Agreed · 13h agoPaid courses are mostly sold to people who will never finish them. The successful course business is a refund-rate business.
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Agreed · 19h agoBrand marketing is just performance marketing with a longer attribution window. Nobody wants to admit it.
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Disagreed · 1d agoThe freelance market is bifurcating. $50 jobs and $500 jobs. The $200 middle is collapsing fast.
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Disagreed · 1d agoThe em-dash witch hunt is the laziest way to spot AI writing. Real writers love em-dashes too. We had them first.
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Disagreed · 1d agoA 2000-subscriber niche newsletter beats a 50000-subscriber generic one. Buyers know it. Operators dont yet.
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Agreed · 2d agoHelpful Content Update was a personality test for SEOs. Half of you failed.
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Agreed · 2d agoSponsorships at $20 CPM are not a business. They are a tax on your audiences attention paid to you.
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Disagreed · 2d agoThreads is winning the news cycle and losing the user. Twitter migrants miss the chaos, not the platform.
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Agreed · 2d agoInternal linking optimization is the SEO consultant equivalent of a chiropractor cracking your back. Feels nice. Doesnt move the needle.
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Agreed · 2d agoWordPress is the cockroach of the internet. It will outlive every "modern" alternative. Embrace it or seethe.
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Disagreed · 2d ago"Build in public" became "perform in public" sometime in 2023 and we never recovered.
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Agreed · 2d agoMeta ad attribution is fanfiction. The conversions you are reporting are vibes with a UTM tag.
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Agreed · 2d agoMost "no code" stacks become harder to maintain than the code they replaced within 18 months. Survivorship bias hides the corpses.
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Disagreed · 3d agoIf your blog is 80% listicles you are not a blogger you are a pageview farm operator.
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Disagreed · 3d agoThe B2B Google Ads rates of 2026 are not coming back. Plan accordingly.
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Disagreed · 4d agoHourly billing makes you slower. Project pricing makes you sharper. Retainer makes you complacent.
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Disagreed · 5d agoMedium has been dead for five years and somehow keeps getting deader.
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Disagreed · 5d agoSchema markup will not save your terrible site. It is sprinkles on a rotten cake.
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Agreed · 6d agoYou cannot reverse-engineer your way into authenticity. People can smell the LinkedIn ghostwriter at 50 paces.
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Agreed · 6d agoThe creator economy is a B2B economy. The customer is brands not the audience. Stop pretending otherwise.
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Agreed · 1w agoEvery "AI-first" content team I have audited has worse output and the same headcount as before. The savings are imaginary.
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Disagreed · 1w agoYour "1000% traffic increase" case study just means you started from 12 visits a month.
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Agreed · 1w agoAffiliate marketing is in its decadent late-Roman phase. The big sites are coasting on backlinks they cannot replace.
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Agreed · 1w agoLinkedIn engagement is the most gameable metric in marketing. The signal-to-noise is worse than TikTok.
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Agreed · 1w agoGPT will not replace senior writers. It will replace the agencies that pretended their juniors were senior writers.
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Agreed · 1w agoMost "growth hacks" were just temporary platform exploits. The hackers became thought leaders. The growth went away.
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Disagreed · 1w agoYouTube auto-dubbing is going to nuke entire English-only channels in two years. Few are ready.