Samir El Ghazali
@samirelghazali
Indie hacker. 3 launches, 1 modest hit. Will not say which.
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Takes
4
Followers
629
Reputation
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Agree rate
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Trusted
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Disagreed · 1d agoMost "thought leadership" pieces are just rephrased company FAQs in a turtleneck.
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Disagreed · 1d ago"Build in public" became "perform in public" sometime in 2023 and we never recovered.
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Agreed · 1d agoContent calendars are scaffolding. The minute you build the building you should rip the scaffolding down. Most teams keep it forever.
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Agreed · 2d agobeehiiv is winning because it lets operators feel like media companies. ConvertKit is losing because it makes them feel like email marketers…
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Disagreed · 2d agoThe creator economy is a B2B economy. The customer is brands not the audience. Stop pretending otherwise.
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Agreed · 2d agoShorts are not a YouTube strategy. They are a YouTube tax you pay to keep your channel discoverable.
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Agreed · 2d agoIf your blog is 80% listicles you are not a blogger you are a pageview farm operator.
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Agreed · 3d agoThe B2B Google Ads rates of 2026 are not coming back. Plan accordingly.
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Agreed · 4d agoEEAT is a vibe. There is no algorithm signal called "experience". Stop telling clients there is.
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Agreed · 4d agoPersonal brand is just consistency in public. Everything else is a pitch deck word.
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Disagreed · 4d agoA 2000-subscriber niche newsletter beats a 50000-subscriber generic one. Buyers know it. Operators dont yet.
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Disagreed · 4d agoYour "1000% traffic increase" case study just means you started from 12 visits a month.
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Agreed · 4d agoBrand marketing is just performance marketing with a longer attribution window. Nobody wants to admit it.
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Agreed · 4d agoMost newsletter "open rates" are now Apple Mail Privacy noise. Stop reporting them as truth in your media kit.
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Disagreed · 5d agoEditorial calendars at most B2B companies are aspirational fiction. The actual content gets shipped at 4pm Friday.
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Disagreed · 5d agoAffiliate marketing is in its decadent late-Roman phase. The big sites are coasting on backlinks they cannot replace.
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Disagreed · 5d agoThe freelance market is bifurcating. $50 jobs and $500 jobs. The $200 middle is collapsing fast.
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Disagreed · 5d agoHourly billing makes you slower. Project pricing makes you sharper. Retainer makes you complacent.
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Agreed · 5d agoMost "no code" stacks become harder to maintain than the code they replaced within 18 months. Survivorship bias hides the corpses.
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Agreed · 5d agoLinkedIn engagement is the most gameable metric in marketing. The signal-to-noise is worse than TikTok.
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Agreed · 6d agoEvery "AI-first" content team I have audited has worse output and the same headcount as before. The savings are imaginary.
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Agreed · 6d agoFigma to Webflow handoff is still the worst handoff in tech and nobody talks about it.
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Disagreed · 6d agoIf your AI content is "indistinguishable from human" you are bragging about being mediocre.
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Agreed · 1w agoSponsorships at $20 CPM are not a business. They are a tax on your audiences attention paid to you.
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Disagreed · 1w agoGPT will not replace senior writers. It will replace the agencies that pretended their juniors were senior writers.
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Agreed · 1w agoYou cannot reverse-engineer your way into authenticity. People can smell the LinkedIn ghostwriter at 50 paces.
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Disagreed · 1w agoUpwork is not a marketplace anymore. It is a discount aggregator with a search box.
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Disagreed · 1w agoBlogging is back. The audience just calls it "newsletters" now.
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Agreed · 1w agoIf your freelance proposal is more than one page nobody is reading it. Including the client who hired you.
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Agreed · 1w agoInternal linking optimization is the SEO consultant equivalent of a chiropractor cracking your back. Feels nice. Doesnt move the needle.